Enhanced with market attractiveness analysis, total addressable market evaluation, company benchmarking matrices, interactive Excel dashboards, expanded supply chain intelligence, emerging startup coverage, and detailed product insights, The Business Research Company’s 2026 market reports deliver more actionable and strategically valuable research.
Horse Feed Market Forecast Highlighting Growth From $9.82 Billion To $12.98 Billion
The horse feed market size has shown significant growth in recent years. It is anticipated to expand from $9.19 billion in 2025 to $9.82 billion in 2026, achieving a compound annual growth rate (CAGR) of 6.9%. This past growth can be ascribed to several factors, including the increased participation in equestrian sports, a rise in horse ownership, greater understanding of equine nutrition, the availability of specialized formulated feed products, and an increase in expenditure on animal health.
The horse feed market size is anticipated to experience robust expansion over the coming years. It is projected to reach $12.98 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 7.2%. This projected growth is driven by several factors, including a surge in demand for age-specific and performance-oriented feed, a heightened emphasis on gut health and immunity, the wider availability of premium equine nutrition products, the increasing acceptance of fortified feed blends, and a rise in digital sales channels for animal nutrition products. Key trends anticipated during the forecast period encompass a greater need for specialized nutritional horse feed, the increased use of diets tailored for performance and senior horses, the broader application of supplement-enriched feed formulations, the proliferation of premium and specialty horse feed products, and a stronger focus on digestibility and achieving optimal fiber balance.
Download A Free Sample Report For Comprehensive Market Insights:
#Horse Feed Market Demand Drivers Creating New Revenue Opportunities
The expanding e-commerce industry is anticipated to boost the growth of the horse feed market in the coming years. E-commerce refers to the exchange of goods and services, or the transfer of money or data, over an electronic network, primarily the Internet. This plays a vital role in the horse feed industry by providing a convenient platform for consumers to easily browse, compare, and purchase a wide range of feed products, including specialized and premium options, with accessibility. For instance, in August 2023, according to the United States Census Bureau, a US-based government agency, the estimated e-commerce activity in the second quarter of 2023 increased by 7.5% (or 1.4%) when compared to the second quarter of 2022, while overall retail sales grew by 0.6% (or 0.4%). Online stores constituted 15.4% of all sales during the second quarter of 2023. Therefore, the ongoing expansion of the e-commerce industry is propelling the growth of the horse feed market.
Horse Feed Market Segment Performance And Strategic Opportunities
The horse feed market covered in this report is segmented –
1) By Type: Performance, Senior or Old, Mare And Foal
2) By Nutrition Type: High Fiber, Low Starch, High Protein, High Fats
3) By Ingredients: Cereals, Supplements, Cakes or Meals, Other Ingredients
4) By Form: Pellets, Cubes, Powder
5) By Application: Online Sales, Offline Retail
Subsegments:
1) By Performance: High-Energy Feed, Grain-Based Feed, Specialized Supplements
2) By Senior or Old: Nutrient-Rich Feed For Older Horses, Soft And Easy-To-Digest Formulas
3) By Mare and Foal: Nutritional Feed For Pregnant Mares, Starter Feed For Foals
Horse Feed Market Trends Driving Strategic Industry Expansion
Leading companies in the horse feed market are actively developing advanced products, such as the Microbiome Quotient (MQ) Platform, with the goal of optimizing gut health and enhancing overall nutrition for horses, ultimately improving their performance, well-being, and digestion. The Microbiome Quotient (MQ) Platform represents an innovative tool designed to assess and optimize the health of the microbiome, which describes the community of microorganisms residing in a specific environment, including the gastrointestinal tract of horses. For instance, in June 2024, Purina Animal Nutrition LLC, a US-based company, launched the Purina® Systemiq Probiotic Supplement and the Purina MQ Equine Microbiome Testing Kit. These products are integral to the new Purina Microbiome Quotient (MQ) Platform, which is crafted to provide horse owners with personalized insights into their horses’ gut health. The Systemiq Probiotic Supplement is a live and active formulation, and the MQ Equine Microbiome Testing Kit empowers horse owners to gain knowledge about their horse’s unique microbiome.
Horse Feed Market Key Players: Which Companies Shape Industry Competition?
Major companies operating in the horse feed market are Allen And Page Ltd., Baileys Horse Feeds, Big V Feeds Inc., Cargill Incorporated, Equifirst Private Limited, Farmvet Agro Private Limited, ForFarmers N.V., HorseTech Nutrition, Purina Animal Nutrition LLC, Rowen Barbary Ltd., Triple Crown Nutrition Inc., West Feeds Inc., A-One Feed Supplements Ltd., Glanbia PLC., Hubbard Feeds Inc., Jupe Feeds Incorporated, Cavalor LLC, WES Enterprises L.P., Nutrena World Feeds, ADM Animal Nutrition, Blue Seal Feeds, Buckeye Nutrition, Country Acres Feed, Farnam Companies Inc., Hallway Feeds, Kalmbach Feeds Inc., Kent Nutrition Group, LMF Feeds Inc., Manna Pro Products LLC, McCauley Bros Inc., Poulin Grain Inc., Progressive Nutrition, Semican Inc., Southern States Cooperative Inc., Standlee Premium Western Forage, Tribute Equine Nutrition
Access The Complete Horse Feed Market Report:
Horse Feed Market Geographic Landscape: Which Region Dominates Industry Growth?
Asia-Pacific was the largest region in the horse feed market in 2025. The regions covered in the horse feed market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.
Get in touch with us:
The Business Research Company: https://www.thebusinessresearchcompany.com/
Americas: +1 310-496-7795
Asia: +44 7882 955267 & +91 8897263534
Europe: +44 7882 955267
Email us at: marketing@tbrc.info
Follow us on:
LinkedIn: https://in.linkedin.com/company/the-business-research-company
YouTube: https://www.youtube.com/channel/UC24_fI0rV8cR5DxlCpgmyFQ
Global Market Model: https://www.thebusinessresearchcompany.com/global-market-model
Wasay has over a decade of experience in market research, data modelling, and analytics, with prior experience at GlobalData and Decision Tree Consulting Services. At The Business Research Company , he leads research operations across syndicated studies, customized consulting engagements, and the Global Market Model platform. His professional experience includes supporting organizations such as Boston Consulting Group, KPMG, and Ernst & Young. Wasay holds a degree in Electronics and Communications Engineering, postgraduate management qualifications from International Management Institute Belgium and Indian School of Business and Entrepreneurship, and completed the Integrated Program in Business Analytics from Indian Institute of Management Indore.